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Author Ford sues Ferrari over use of F150 name
Steve
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Registered: 30th Mar 02
Location: Worcestershire Drives: Defender
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10th Feb 11 at 20:09   View Garage View User's Profile U2U Member Reply With Quote
http://www.bbc.co.uk/news/business-12417757
Nath
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Location: MK
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10th Feb 11 at 20:22   View User's Profile U2U Member Reply With Quote
'Ford argued that the use of the name detracts from its own F-150 brand of best-selling pickup trucks. '

Quite the opposite tbh.
Steve
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Registered: 30th Mar 02
Location: Worcestershire Drives: Defender
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10th Feb 11 at 20:27   View Garage View User's Profile U2U Member Reply With Quote
deffo if i was ford id see it as a marketting opportunity

[Edited on 10-02-2011 by Steve]
All Torque
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Registered: 17th Nov 05
Location: Milton Keynes Drives: Ford Focus TDCi
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10th Feb 11 at 20:32   View User's Profile U2U Member Reply With Quote
[wades in]

The F series Ford trucks are the longest running series of vehicle ever, beating VW's beetle and the mini. Ferrari can jog on!

[/leaves]
Dom
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Registered: 13th Sep 03
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10th Feb 11 at 20:37   View User's Profile U2U Member Reply With Quote
It's just Ford after a bit of marketing. Either way Ferrari have renamed the car to 'Ferrari F150 Italia'.
Twitch
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Registered: 3rd Nov 09
Location: Flitwick, Bedfordshire
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10th Feb 11 at 20:38   View User's Profile U2U Member Reply With Quote
quote:
Originally posted by Steve
deffo if i was ford id see it as a marketting opportunity

[Edited on 10-02-2011 by Steve]


they did. they thought. we could sue them and make money!

 
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